Rolling Stone - 4.5 stars out of 5 -- "[T]he real surprise is the music itself -- the most head-spinning, heartbreaking, emotionally ambitious songs of her life." Spin - "FOLKLORE is far less concerned with its individual tracks than the greater, twisting conversation -- the sort of hours-long, sanity-affirming chats that have become vital over these last four months." Entertainment Weekly - "[With] songs that reveal more facets with repeated listens....[FOLKLORE uses pop as a way to introduce deeper, knottier characters." Billboard - "The tranquil voices, the soft piano riffs and the pristine production come together to create just over an hour of cathartic and escapist listening." NME (Magazine) - "On album eight, Swift dives headfirst into the world of folk, alternative rock and indie....The results are unexpected, and sometimes astonishing..." Pitchfork (Website) - "[A] sweater-weather record filled with cinematic love songs and rich fictional details." Clash (Magazine) - "[A] quiet, exquisite album....The gentle, unhurried pace of the songs as she tells her stories in rich, hidden metaphors shows us an unanticipated side of her..."