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Contest Rules

Official Rules for the Books-A-Million Sony eReader July Giveaway

NO PURCHASE NECESSARY TO ENTER OR WIN. Purchase will not increase chances of winning. Sweepstakes begins July 1, 2010, at 12:00 a.m. CST, and ends July 31, 2010, at 11:59 p.m. CST. All entries must be received prior to July 31, 2010, at 11:59 p.m. CST.

TO ENTER: Enter online at www.booksamillion.com by purchasing any (1) eBook item. Purchase of any eBook item from www.booksamillion.com will automatically render you eligible to win. To enter by mail, send a self-addressed stamped envelope along with your email address by mail to Attn: Books-A-Million Sony eReader July Giveaway, 402 Industrial Lane, Birmingham, AL 35211--no purchase necessary. Entries must be received by July 31, 2010, to be eligible. Limit one entry per person and/or e-mail address per day. Entries per day will not be carried over to the following day. Entrants are only eligible to win one (1) Sony eReader during the month of July. Prior winners will be disqualified from each new day's entrants. Incomplete, illegible, or mechanically reproduced entries will be disqualified. All entries become the sole property of Books-A-Million and requests for return will not be acknowledged.

ELIGIBILITY: You must be at least 18 years of age or older and a legal resident of, and residing in, the United States in order to enter. Employees, officers and directors of Books-A-Million, and their parent companies, subsidiaries, affiliates, drivers, and promotion and other vendor agencies involved in the promotion, and the immediate family members of such employees, officers and directors are not eligible. Offer is void outside the U.S. and otherwise where prohibited by law and is subject to all federal, state, local and provincial laws and regulations. This Sweepstakes is subject to all applicable federal, state and local laws and regulations of the United States with venue in the City of Birmingham, State of Alabama.

PRIZES: One Grand Prize: One (1) Grand Prize winner will be selected per day within the month of July 2010. Each winner will receive one (1) Sony eReader PRS-505. Approximate retail value of grand prize is $300 and depends upon the point of purchase of individual items.

Prize must be accepted as described and is not redeemable for cash or credit. Books-A-Million reserves the right to substitute any of the prizes for another at equal or greater value. Prize is non-assignable and non-transferable. Tax liability on prize, if any, is responsibility of winner.

DRAWING AND NOTIFICATION: One Grand Prize winner will be selected in a random drawing on each day during the month of July 2010 from among all eligible entries received. Grand Prize winners will be notified by email address provided under that individual's account on www.booksamillion.com and/or direct mail per address provided by mail. Winners will be notified no later than August 7, 2010. To claim Grand Prize, winner must sign and return Declaration of Eligibility and Liability Release within time period specified in notification or will forfeit prize and an alternate winner will be selected at random from among remaining eligible entries. Books-A-Million is not responsible for lost, late, misdirected, mutilated or postage due mail. Unclaimed prizes will not be awarded. In the event of a dispute concerning the identity of the person submitting the entry, the entry will be deemed submitted by the person in whose name the e-mail account is registered. Books-A-Million reserves the right to revise dates of procedures mentioned in these Rules.

GENERAL CONDITIONS: By entering, you release Books-A-Million, Inc. and their respective officers, directors, employees, agents, parent companies, affiliates, subsidiaries, from liability of any kind or nature for any loss, claims, damages, or injuries of any kind associated with participation in the sweepstakes, acceptance or use of any prize, and participation in any of the prize events. By providing your e-mail address, and not opting out, you agree to, at times, receive e-mail offers from Books-A-Million, Inc. You agree to these rules and all decisions of Books-A-Million relating to Sweepstakes, whose decisions are final. By accepting a prize, you give permission to use your name, biographical information, and/or picture for purposes of advertising and promotion without further compensation, unless prohibited by law. Books-A-Million is not responsible for any typographical or other error in the printing of this offer, administration of the sweepstakes or in the announcement of prizes. Books-A-Million is not responsible for entries that are lost, late, misdirected, garbled or incompletely received for any reason including by reason of software, hardware, browser or network failure, malfunction, congestion or incompatibility at Books-A-Million's or other's Web site. Books-A-Million reserves the right in its sole discretion to disqualify any entrant found tampering with the entry process or with the operation of the Sweepstakes or Books-A-Million's website. In the event Books-A-Million is prevented from continuing with this sweepstakes, or the integrity and/or feasibility of the sweepstakes is undermined by any event including but not limited to fire, flood, epidemic, earthquake, explosion, labor dispute or strike, act of God or public enemy, satellite or equipment failure, riot or civil disturbance, war (declared or undeclared), terrorist threat or activity, or any federal, state or local or provincial government law, order or regulation, order of any court or jurisdiction, or other cause not reasonably within Books-A-Million's control (each a Force Majeure event or occurrence), Books-A-Million shall have the right, in its sole discretion, to abbreviate, modify, suspend, cancel or terminate the sweepstakes without further obligation. If Books-A-Million, in its discretion, elects to abbreviate the sweepstakes as a result of a Force Majeure event, Books-A-Million reserves the right, but not the obligation, to award the prize from among all valid and eligible entries received up to the time of such Force Majeure event. All entries are the property of Books-A-Million and are not returnable. To obtain the name of the winner, send a stamped, self-addressed envelope to: Books-A-Million, Attn: Books-A-Million Sony eReader July Giveaway, 402 Industrial Lane, Birmingham, Alabama, 35211, after August 7, 2010, and before August 21, 2010. Requests not received within this period will not be processed. Allow four to six weeks for delivery. Vermont residents need not include return postage. Sweepstakes sponsored by Books-A-Million, 402 Industrial Lane, Birmingham, AL 35211.