{ "item_title" : "The Ice Bowl", "item_author" : [" Ed Gruver "], "item_description" : "The day of the Ice Bowl game was so cold, the referees' whistles wouldn't work; so cold, the reporters' coffee froze in the press booth; so cold, fans built small fires in the concrete and metal stands; so cold, TV cables froze and photographers didn't dare touch the metal of their equipment; so cold, the game was as much about survival as it was about skill and strategy. On New Year's Eve, 1967, the Dallas Cowboys and the Green Bay Packers met for a classic NFL championship game, played on a frozen field in sub-zero weather. The Ice Bowl challenged every skill of these two great teams. Here's the whole story, based on dozens of interviews with people who were there--on the field and off--told by author Ed Gruver with passion, suspense, wit, and accuracy.", "item_img_path" : "https://covers4.booksamillion.com/covers/bam/1/49/305/821/1493058215_b.jpg", "price_data" : { "retail_price" : "19.95", "online_price" : "19.95", "our_price" : "19.95", "club_price" : "19.95", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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