{ "item_title" : "High-Velocity Digital Marketing", "item_author" : [" Steven Mark Kahan", "David Meerman Scott "], "item_description" : "High-Velocity Digital Marketing provides B2B sales and marketing teams with a blueprint for quickly accelerating revenue growth 67 percent of B2B buyers no longer prefer to interact with sales representatives when making purchasing decisions. Gathering information online is now the hallmark of the buying process. During his 30+ year career, Steven Mark Kahan has developed a digital marketing blueprint that helps companies quickly increase revenue in brutally competitive markets. In High-Velocity Digital Marketing, he lays out how you can:Set in motion a modern marketing strategy to dramatically increase revenue growth in record timeCreate content that resonates with your ideal target customersDrive more visitors to your website without paying for adsBuild digital demand generation campaigns that quickly deliver more leads, sales pipeline, and revenueImprove your website to convert at least 5 percent of traffic to leadsLeverage public relations so it contributes to revenue growthSynchronize your sales and marketing teams in order to close prospects faster and at a higher rateMarketing online is no longer one of the ways to market--it is the way to do marketing. High-Velocity Digital Marketing is your essential, easy-to-implement guide to getting found online, providing the most critical information, and getting your buyers to purchase--fast.", "item_img_path" : "https://covers4.booksamillion.com/covers/bam/1/63/774/216/1637742169_b.jpg", "price_data" : { "retail_price" : "25.00", "online_price" : "25.00", "our_price" : "25.00", "club_price" : "25.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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