{ "item_title" : "风", "item_author" : [" 郭桂山 "], "item_description" : "本书对互联网+汽车下的车企现状及当代车企的营销状态进行了深入的观察与剖析，为读者展现了汽车由功能机迈向智能机、由代步工具迈向移动交互终端的初步探索与实践，对目前汽车行业电商业务的开展以及车联网的发展进行系统梳理，试图发现在产业链上进行创变的明日之星，力图提供行业内幕、商业模式、汽车后市场、创新技术、营销思想、人车生活的全新视野与解读，展现在移动互联网时代汽车产业链革新的图景。本书适合汽车厂商、汽车营销者、汽车行业从业者、对互联网+汽车、互联网汽车、车联网、移动互联网感兴趣的读者阅读。 ", "item_img_path" : "https://covers2.booksamillion.com/covers/bam/7/11/542/184/7115421846_b.jpg", "price_data" : { "retail_price" : "50.00", "online_price" : "50.00", "our_price" : "50.00", "club_price" : "50.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

Overview

Customers Also Bought

Details