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The Adman's Dilemma : From Barnum to Trump
Overview
Engaging with literature on advertising, philosophy, psychology, and cultural theory, as well as a range of fictional and nonfictional "texts", The Adman's Dilemma traces the trajectory of the adman from the late nineteenth century to the present.
This item is Non-Returnable
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Details
- ISBN-13: 9781487522988
- ISBN-10: 1487522983
- Publisher: University of Toronto Press
- Publish Date: August 2018
- Dimensions: 8.9 x 5.9 x 1.3 inches
- Shipping Weight: 1.55 pounds
- Page Count: 480
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