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The Adman's Dilemma|Paul Rutherford

The Adman's Dilemma : From Barnum to Trump

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Overview

Engaging with literature on advertising, philosophy, psychology, and cultural theory, as well as a range of fictional and nonfictional "texts", The Adman's Dilemma traces the trajectory of the adman from the late nineteenth century to the present.

This item is Non-Returnable

Details

  • ISBN-13: 9781487522988
  • ISBN-10: 1487522983
  • Publisher: University of Toronto Press
  • Publish Date: August 2018
  • Dimensions: 8.9 x 5.9 x 1.3 inches
  • Shipping Weight: 1.55 pounds
  • Page Count: 480

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