{ "item_title" : "Advertising the Beatles (PB)", "item_author" : [" Ray Zirkle "], "item_description" : "Advertising The Beatles is a colorful and historic journey through the Fab Four's earliest releases in Great Britain andthe United States based on record advertisements. These ads usually ran in trade magazines for one week and then were gone forever. Compiled here for the first time in book format by Beatles enthusiast Ray Zirkle, these promotional materials show the group's musical evolution through the years until they ultimately disbanded in the early 1970s.", "item_img_path" : "https://covers4.booksamillion.com/covers/bam/1/59/598/646/1595986464_b.jpg", "price_data" : { "retail_price" : "24.95", "online_price" : "24.95", "our_price" : "24.95", "club_price" : "24.95", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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