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Advertising Strategy : A Communication Theory Approach
Overview
This item is Non-Returnable
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Details
- ISBN-13: 9780275916923
- ISBN-10: 0275916928
- Publisher: Praeger
- Publish Date: March 1980
- Dimensions: 9.08 x 6.23 x 1.21 inches
- Shipping Weight: 1.4 pounds
- Page Count: 301
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