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AIDS, Communication, and Empowerment|Roger Myrick

AIDS, Communication, and Empowerment : Gay Male Identity and the Politics of Public Health Messages

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Overview

AIDS, Communication, and Empowerment examines the cultural construction of gay men in light of discourse used in the media's messages about HIV/AIDS--messages often represented as educational, scientific, and informational but which are, in fact, politically charged. The book offers a compelling and substantive look at the social consequences of communication about HIV/AIDS and the reasons for the successes and failures of contemporary health communication. This analysis is important because it provides a reading of health communication from a marginal perspective, one that has often been kept silent in mainstream academic research.

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Details

  • ISBN-13: 9781560239079
  • ISBN-10: 1560239077
  • Publisher: Routledge
  • Publish Date: January 1997
  • Dimensions: 8.42 x 6.1 x 0.43 inches
  • Shipping Weight: 0.54 pounds
  • Page Count: 141

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