{ "item_title" : "Amazon Product Selling Strategies", "item_author" : [" Muthukumar R "], "item_description" : "Selling on Amazon can be a profitable endeavour if you implement a well-structured approach. The proposed book, Amazon product selling strategies, will provide a comprehensive guide covering various aspects of selling on the platform. The core of the book will revolve around optimizing product listings for maximum visibility and sales. It will guide you through effective keyword research, crafting compelling product titles and bullet points, and using high-quality images and videos for visual appeal. You'll also learn how to create persuasive product descriptions and leverage A+ Content to tell a richer brand story. The book will dedicate a significant section to Amazon Advertising, explaining PPC campaigns, keyword targeting, bid optimization, and using negative keywords.", "item_img_path" : "https://covers1.booksamillion.com/covers/bam/9/79/829/624/9798296242204_b.jpg", "price_data" : { "retail_price" : "17.00", "online_price" : "17.00", "our_price" : "17.00", "club_price" : "17.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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