{ "item_title" : "The Art of Hand Lettering", "item_author" : [" Laura Toffaletti "], "item_description" : "This book, created by an expert in the field, introduces beginners to the practice of calligraphy, revealing its secrets and explaining the main techniques in a simple and intuitive manner. Templates, calligraphy tables, and delightful examples of use guide those who are learning this skill for the first time. The first section of the book introduces the world of calligraphy today and is followed by a presentation of the basic tools for beginners who want to start practicing. The main templates of the alphabet (upper and lower case) with related practical exercises form the main part of the book and teach how to form the letters correctly. Finally, the practical examples presented at the end of the book give advice on using calligraphy, for greetings cards, place cards, invitations, and many other interesting ideas.", "item_img_path" : "https://covers4.booksamillion.com/covers/bam/8/85/441/313/8854413135_b.jpg", "price_data" : { "retail_price" : "19.99", "online_price" : "19.99", "our_price" : "19.99", "club_price" : "19.99", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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