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Assessing the Marketing Environment|Diana Luck

Assessing the Marketing Environment

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Overview

Structured to link directly to the CIM syllabus, this Coursebook is accompanied by access to MARKETINGONLINE, an online learning resource designed specifically for CIM students. It contains examination papers and examiners' reports to enable you to practise what has been learned and help prepare for the exam.

This item is Non-Returnable

Details

  • ISBN-13: 9780750689656
  • ISBN-10: 075068965X
  • Publisher: Butterworth-Heinemann
  • Publish Date: October 2008
  • Dimensions: 9.6 x 7.4 x 0.9 inches
  • Shipping Weight: 2.1 pounds
  • Page Count: 375

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