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Base of the Pyramid Markets in Affluent Countries : Innovation and challenges to sustainability
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Overview
This book focuses on more engineered countries, such as Europe, North America, Australia, etc. where BOP is also an issue, as it addresses the poorest socioeconomic order in a country, society or region.
This item is Non-Returnable
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Details
- ISBN-13: 9781032008790
- ISBN-10: 1032008792
- Publisher: Routledge
- Publish Date: May 2021
- Dimensions: 9.2 x 6.1 x 0.5 inches
- Shipping Weight: 0.6 pounds
- Page Count: 184
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