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"item_title" : "Beyond Mobile",
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"item_description" : "The advent of constant internet connectivity and mobile communication have transformed the way that many businesses and organisations function. There has been a focus upon the technological aspects and opportunities. This book takes a look into the future at the human aspects of mobile technology in terms of the ways that people will work and communicate in the mobile marketplace.",
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Beyond Mobile : People, Communications and Marketing in a Mobilized World
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Overview
The advent of constant internet connectivity and mobile communication have transformed the way that many businesses and organisations function. There has been a focus upon the technological aspects and opportunities. This book takes a look into the future at the human aspects of mobile technology in terms of the ways that people will work and communicate in the mobile marketplace.
This item is Non-Returnable
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Details
- ISBN-13: 9780333985083
- ISBN-10: 0333985087
- Publisher: Palgrave MacMillan
- Publish Date: March 2002
- Dimensions: 9 x 6.84 x 0.85 inches
- Shipping Weight: 1.24 pounds
- Page Count: 262
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