{ "item_title" : "Business Competitive Advantage", "item_author" : [" Heidi Thorne "], "item_description" : "Written for small business owners, entrepreneurs and consultants, particularly those who serve business-to-business (B2B) markets, this book helps them discover their unique competitive advantage in the marketplace. Topics include: * Why You Have No Competition * Why Everything (and Nothing) is Your Competition * The Follow-Up Fallacy * Methods of Sales Forecasting and Pricing Strategies * The Monopoly Myth * Why Surveys Lie * How to Plan for Sales Slumps.", "item_img_path" : "https://covers1.booksamillion.com/covers/bam/1/47/501/765/1475017650_b.jpg", "price_data" : { "retail_price" : "14.95", "online_price" : "14.95", "our_price" : "14.95", "club_price" : "14.95", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

Overview

Customers Also Bought

Details