{ "item_title" : "Business Start-up Success Made Simple", "item_author" : [" "], "item_description" : "Every year 2,000,000 men and women start a business—and so can you! Brian Tracy, one of the top business teachers, trainers, and authors in the world today, shows you how, starting with little or nothing . . . you can achieve financial independence! In this practical, proven twelve-lecture program, you'll learn these priceless lessons to set you on the road to business success: 1. The Keys to Entrepreneurial Success 2.** Selecting the Right Product or Service 3.** Planning for Profitability 4.** Marketing, Selling, and Customer Service 5.** Winning the Hearts and Minds of Customers 6.** Selling Your Way to the Top 7.** Closing the Sale 8. Becoming a Master Negotiator 9.** Financing Your Business 10.** All Business Is People Business 11. Improving Your Personal Productivity 12.** Increasing Your Profits/Balancing Your Work and Personal Life **These lectures have also been included in Business Success Made Simple by Brian Tracy ", "item_img_path" : "https://covers4.booksamillion.com/covers/audiobook/71/81/9781596598171_CD014984_b.jpg", "price_data" : { "retail_price" : "49.98", "our_price" : "49.98", "club_price" : "49.98", "savings_amt" : "0.00", "savings_pct" : "0", "discount_pct" : "10", "club_savings_amt" : "0.00" } }

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