{ "item_title" : "Case Study Handbook, Revised Edition, The", "item_author" : [" "], "item_description" : "The guide all MBAs and exec ed students need.If you're enrolled in an MBA or executive education program, you've probably encountered a powerful learning tool: the business case. But if you're like many people, you may find interpreting and writing about cases mystifying and time-consuming. In The Case Study Handbook, Revised Edition, William Ellet presents a potent new approach for efficiently analyzing, discussing, and writing about cases. Early chapters show how to classify cases according to the analytical task they require (making a decision, performing an evaluation, or diagnosing a problem) and quickly establish a base of knowledge about a case. Strategies and templates, in addition to several sample Harvard Business School cases, help you apply the author's framework. Later in the book, Ellet shows how to write persuasive case-analytical essays based on the process laid out earlier. Examples of effective writing further reinforce the methods. The book also includes a chapter on how to talk about cases more effectively in class. Any current or prospective MBA or executive education student needs this guide.", "item_img_path" : "https://covers4.booksamillion.com/covers/audiobook/87/82/9781663748287_CD5208210_b.jpg", "price_data" : { "retail_price" : "19.99", "our_price" : "19.99", "club_price" : "19.99", "savings_amt" : "0.00", "savings_pct" : "0", "discount_pct" : "10", "club_savings_amt" : "0.00" } }

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