{ "item_title" : "The Cerebral Code", "item_author" : [" William H. Calvin "], "item_description" : "A new understanding of how Darwinian processes could operate in the brain to shape mental images in only seconds, starting with shuffled memories no better than the jumble of our nighttime dreams, but evolving into something of quality, such as a sentence to speak aloud. Calvin's is a theory for what goes on, hidden from view by the glare of waking mental operations, that produces our peculiarly human type of consciousness with its versatile intelligence.", "item_img_path" : "https://covers3.booksamillion.com/covers/bam/0/26/253/154/0262531542_b.jpg", "price_data" : { "retail_price" : "30.00", "online_price" : "30.00", "our_price" : "30.00", "club_price" : "30.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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