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{
"item_title" : "Changing the Deal",
"item_author" : [" Jason P. Snow "],
"item_description" : "Consumers feel a continuous squeeze from the brands that once won their loyalty. Changing the Deal gives business leaders and marketers a rigorous framework for deepening customer relationships instead of eroding them.
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Changing the Deal : How Smart Companies Monetize Without Losing Customers
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Preorder. This item will be available on October 28, 2026 .
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Overview
Consumers feel a continuous squeeze from the brands that once won their loyalty. Changing the Deal gives business leaders and marketers a rigorous framework for deepening customer relationships instead of eroding them.
This item is Non-Returnable
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Details
- ISBN-13: 9798997202910
- ISBN-10: 9798997202910
- Publisher: Alvin Press
- Publish Date: October 2026
- Dimensions: 9 x 6 x 0.63 inches
- Shipping Weight: 0.68 pounds
- Page Count: 252
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