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Communication Research Measures|Rebecca B. Rubin

Communication Research Measures : A Sourcebook

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Overview

This sourcebook brings together a variety of scales that measure a number of important communication constructs. The scales presented are drawn from areas of interpersonal, mass, organizational, and instructional communication--areas in which the use of formal, quantitative scales is particularly well developed.



Originally publi

This item is Non-Returnable

Details

  • ISBN-13: 9780415871464
  • ISBN-10: 0415871468
  • Publisher: Routledge
  • Publish Date: June 2009
  • Dimensions: 9 x 6 x 0.85 inches
  • Shipping Weight: 1.23 pounds
  • Page Count: 400

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