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Communication Strategies for Corporate Leaders|Pragyan Rath

Communication Strategies for Corporate Leaders : Implications for the Global Market

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Overview

This volume:

  • Develops persuasion strategies based on argumentation tactics derived, for example, from legal cross-examination.
  • Introduces 'problematisation' and 'deconstruction' as effective communication tools

  • Positions business writing methods as taxonomical tenets that can help tackle complex business scenarios.

This item is Non-Returnable

Details

  • ISBN-13: 9781138047914
  • ISBN-10: 1138047910
  • Publisher: Routledge India
  • Publish Date: November 2017
  • Dimensions: 8.7 x 5.6 x 0.9 inches
  • Shipping Weight: 0.95 pounds
  • Page Count: 284

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