{ "item_title" : "Corporate Innovation", "item_author" : [" Hugo Hodges "], "item_description" : "Innovation is a concept that is centred around the creation or redistribution of value through a new or changed entity. It is also a facet of entrepreneurship, whether in terms of establishing a new venture or an existing business, such that it creates new wealth or uses existing resources to create greater value. Corporate innovation is a crucial catalyst for growth. Changes in organizational culture, such as changing management style and business processes, or introducing information technology, can create a climate of innovation in the workplace. The book studies, analyses and upholds the pillars of corporate innovation and its utmost significance for business growth. Its objective is to give a general view of the global perspectives of corporate innovation. The extensive content of this book provides the readers with a thorough understanding of the subject.", "item_img_path" : "https://covers1.booksamillion.com/covers/bam/1/63/989/127/1639891277_b.jpg", "price_data" : { "retail_price" : "158.95", "online_price" : "158.95", "our_price" : "158.95", "club_price" : "158.95", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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