{ "item_title" : "Creative Producing", "item_author" : [" Carol Baum", "Tom Baum "], "item_description" : "Go behind the scenes with the producer of Father of the Bride to learn all the skills necessary to be a top Hollywood producer As former co-president of Dolly Parton's production company, Sandollar, and as a successful independent producer, Carol Baum is an expert in the art of film production. Creative Producing provides a crash course in the frequently misunderstood producer's role and the many skills needed to survive and thrive in Hollywood. Readers receive a master class in production--from pitching, script development, and packaging, to working with stars, directors, and difficult executives. Enhanced with behind-the-scenes stories from Baum's illustrious career, Creative Producing offers an intimate look behind the Hollywood curtain to give film students, cinephiles, aspiring executives, and industry insiders a must-have guide to understanding film development from successful pitch to hit picture.", "item_img_path" : "https://covers3.booksamillion.com/covers/bam/1/62/153/837/1621538370_b.jpg", "price_data" : { "retail_price" : "19.99", "online_price" : "19.99", "our_price" : "19.99", "club_price" : "19.99", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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