{ "item_title" : "Creativity in Invention and Design", "item_author" : [" Subrata Dasgupta "], "item_description" : "In this book, creativity in technology is discussed using a computational approach. Examining an important historical episode in computer technology as a case study, namely, the invention of microprogramming by Maurice Wilkes in 1951, the author presents a plausible explanation of the process by which Wilkes may have arrived at his invention. Based on this case study, the author has also proposed some very general hypotheses concerning creativity that appear to corroborate the findings of some psychologists and historians and then suggests that creative thinking is not significantly different in nature from everyday thinking and reasoning.", "item_img_path" : "https://covers4.booksamillion.com/covers/bam/0/52/106/889/0521068894_b.jpg", "price_data" : { "retail_price" : "53.00", "online_price" : "53.00", "our_price" : "53.00", "club_price" : "53.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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