menu
{ "item_title" : "Customer Relationship Management", "item_author" : [" Michael J. Cunningham "], "item_description" : "Fast track route to developing world customer relationships Covers all the key techniques for successful customer relationship management, from developing profitable customer relationships to integrated sales management systems and from e-marketing to pricing Examples and lessons from some of the world's most successful businesses, including Cisco and EclipsysEMC, and ideas from the smartest thinkers, including Don Peppers, Thomas Siebel and Patricia Seybold Includes a glossary of key concepts and a comprehensive resources guide", "item_img_path" : "https://covers2.booksamillion.com/covers/bam/1/84/112/213/1841122130_b.jpg", "price_data" : { "retail_price" : "19.95", "online_price" : "19.95", "our_price" : "19.95", "club_price" : "19.95", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }
Customer Relationship Management|Michael J. Cunningham

Customer Relationship Management : Marketing 04.04

local_shippingShip to Me
On Order. Usually ships in 2-4 weeks
FREE Shipping for Club Members help

Overview

Fast track route to developing world customer relationships

Covers all the key techniques for successful customer relationship management, from developing profitable customer relationships to integrated sales management systems and from e-marketing to pricing

Examples and lessons from some of the world's most successful businesses, including Cisco and EclipsysEMC, and ideas from the smartest thinkers, including Don Peppers, Thomas Siebel and Patricia Seybold

Includes a glossary of key concepts and a comprehensive resources guide

Details

  • ISBN-13: 9781841122137
  • ISBN-10: 1841122130
  • Publisher: Capstone
  • Publish Date: May 2002
  • Dimensions: 6.7 x 4.8 x 0.4 inches
  • Shipping Weight: 0.25 pounds
  • Page Count: 130

Related Categories

You May Also Like...

    1

BAM Customer Reviews