{ "item_title" : "Data Analysis", "item_author" : [" Lijiang Shen "], "item_description" : "Volume 2 of Quantitative Research Methods in Communication Science covers statistical methods, specialized methods, and computer-assisted data analysis. The book concludes with an epilogue discussing future directions of quantitative research methods in communication science. The section on statistical methods includes chapters on ANOVA/regression, latent cluster/profile analysis, mediation and moderation analysis, dyadic data analysis, multilevel modeling, structural equation modeling, longitudinal data analysis, models of within-individuals change over time, meta-analysis and research synthesis, and Bayesian methods. The section on specialized methods includes chapters on virtual reality, eye-tracking, neuroimaging methods, and physiological methods. The section on computer-assisted data analysis includes chapters on textual data analysis, agent-based modeling, semantic network analysis, machine learning, visual/image processing, and video processing. This volume is the second of two that coverstate-of-the-art quantitative communication research methods.", "item_img_path" : "https://covers4.booksamillion.com/covers/bam/3/11/120/342/3111203425_b.jpg", "price_data" : { "retail_price" : "240.00", "online_price" : "240.00", "our_price" : "240.00", "club_price" : "240.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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