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Data Analytics for Business : Lessons for Sales, Marketing, and Strategy
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Overview
Interest in applying analytics, machine learning, and artificial intelligence to sales and marketing has grown dramatically, with no signs of slowing down. This book provides essential guidance to apply advanced analytics and data mining techniques to real world business applications.
This item is Non-Returnable
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Details
- ISBN-13: 9780367281502
- ISBN-10: 0367281503
- Publisher: Routledge
- Publish Date: December 2022
- Dimensions: 9 x 6 x 0.44 inches
- Shipping Weight: 0.91 pounds
- Page Count: 162
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