{ "item_title" : "Data Privacy, Data Protection and Digital Ethics", "item_author" : [" Parveen Kumari", "Sandeep Raj", "Alpana Jijja "], "item_description" : "Data Privacy, Data Protection and Digital Ethics provides a comprehensive understanding of privacy, security, and responsible data use in today's digital environment. The book introduces fundamental concepts of personal data and explains the evolution of privacy laws and principles. It examines major international and Indian frameworks, including the GDPR, OECD Privacy Guidelines, Information Technology Act, SPDI Rules, and India's Digital Personal Data Protection Act, 2023. It also explores privacy engineering, cybersecurity safeguards, consent management, data minimisation, access control, encryption, breach management, and individual rights. Special attention is given to emerging challenges involving artificial intelligence, algorithmic bias, digital surveillance, big-data analytics, and ethical decision-making. Practical examples and case studies illustrate privacy and security risks in real-world situations. The book also discusses data governance, compliance frameworks, privacy audits, and responsible AI practices, making it a useful resource for students, educators, researchers, and professionals working with digital technologies and personal information.", "item_img_path" : "https://covers1.booksamillion.com/covers/bam/6/63/048/700/6630487001_b.jpg", "price_data" : { "retail_price" : "116.00", "online_price" : "116.00", "our_price" : "116.00", "club_price" : "116.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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