{ "item_title" : "Data Visualization and Storytelling for Beginners", "item_author" : [" Evan Kairo "], "item_description" : "ATTENTION: You have the data. You have the numbers. But when you present them, eyes glaze over, decisions stall, and your insights get ignored. The problem isn't your data - it's how it's being told.INTEREST: In today's business world, the person who can turn raw numbers into a clear, compelling visual story is the person who gets heard in the boardroom, wins the client, and drives the decision. Data Visualization and Storytelling for Beginners is your complete, step-by-step guide to becoming that person - no advanced math, no coding required. You'll learn exactly how to choose the right chart for the right message, build dashboards that executives actually understand, and wrap your data in a narrative that moves people to act.Inside, you'll discover: The exact chart types to use for comparisons, trends, distributions, and relationships - and when each one works bestHow to design dashboards that communicate at a glance, not a lectureThe AIDA storytelling framework applied to data presentationsColor, layout, and typography principles that make your visuals professional and persuasiveCommon data visualization mistakes that kill credibility - and how to avoid every one of themHow to present data stories in Excel, Google Sheets, Tableau Public, and PowerBI without being a tech expertReal-world business scenarios with worked examples you can copy and adapt immediatelyDESIRE: Imagine walking into your next meeting with a single dashboard that answers every question before it's asked. Imagine your manager forwarding your report to the CEO. Imagine being the go-to person on your team for making sense of the numbers. That transformation starts with one skill: the ability to show data in a way that speaks to people - not just analysts, but decision-makers, clients, and stakeholders at every level.This book gives you that skill in the most practical, beginner-friendly way possible. Each chapter builds on the last, moving you from raw data to polished, persuasive visual stories with real business impact.ACTION: Whether you're a business analyst, marketing professional, manager, student, or entrepreneur - if you work with data and want your insights to actually matter, this book is your starting point. Scroll up and grab your copy today. Your data has a story worth telling. It's time the world heard it.", "item_img_path" : "https://covers4.booksamillion.com/covers/bam/9/79/825/909/9798259098015_b.jpg", "price_data" : { "retail_price" : "18.99", "online_price" : "18.99", "our_price" : "18.99", "club_price" : "18.99", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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