{ "item_title" : "Descriptive Data Mining", "item_author" : [" David L. Olson "], "item_description" : "Chapter 1 Knowledge Management.- Chapter 2: Data Visualization.- Chapter 3 Market Basket Analysis.- Chapter 4 Recency Frequency and Monetary Model.- Chapter 5 Association Rules.- Chapter 6 Cluster Analysis.- Chapter 7 Link Analysis.- Chapter 7 Link Analysis.- Chapter 8 Descriptive Data Mining.- References.- Index.", "item_img_path" : "https://covers4.booksamillion.com/covers/bam/9/81/109/847/9811098476_b.jpg", "price_data" : { "retail_price" : "119.99", "online_price" : "119.99", "our_price" : "119.99", "club_price" : "119.99", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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