{ "item_title" : "Discounted Cash Flow", "item_author" : [" Sheldon Bridge "], "item_description" : "Discounted Cash Flow (DCF) is a financial valuation method used to estimate the value of an investment based on its expected future cash flows. This method involves forecasting the future cash flows that the investment will generate and then discounting them back to their present value using a discount rate. The discount rate typically reflects the investment's risk and the time value of money, accounting for factors like inflation and opportunity cost. Discounted Cash Flow is widely used in various fields, including corporate finance, real estate, and investment banking, to assess the profitability of projects, companies, or investments. It relies on assumptions about future cash flows and discount rates. Its accuracy is dependent on the quality of the input data and assumptions. The topics covered in this extensive book deal with the core subject of Discounted Cash Flow. Different approaches, evaluations and methodologies, and advanced studies on this subject have been included in this book. For someone with an interest and eye for detail, this book covers the most significant topics in this area of study.", "item_img_path" : "https://covers2.booksamillion.com/covers/bam/1/64/728/663/1647286638_b.jpg", "price_data" : { "retail_price" : "154.00", "online_price" : "154.00", "our_price" : "154.00", "club_price" : "154.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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