{ "item_title" : "Don't Do It", "item_author" : [" Elpi Dar "], "item_description" : "MOST BUSINESS BOOKS TELL YOU HOW TO SUCCEED. THIS BOOK TELLS YOU HOW YOU WILL FAIL.They talk about passion and freedom. They sell you the dream of the Laptop Lifestyle. They don't talk about the divorce, the lawsuits, the panic attacks at 3:00 AM, and the cash flow crises that make you wish you were back in your cubicle.DON'T DO IT is not a guide to getting rich. It is a warning.It is a collection of the scars, the trauma, and the expensive lessons that no one puts on Instagram. It exposes the brutal reality of the 90% Failure Rate and introduces you to the silent killers of the entrepreneurial dream: The Financial Black Hole: Why profitable companies go bankrupt.The Mental Tax: Why founders are 2x more likely to suffer from depression.The Co-Founder Nightmare: How 50/50 partnerships destroy friendships.If you are thinking about quitting your job to start a business, read this first. It might just save your life.And if you read it, see the risks, and decide to jump anyway? Then this book is your survival guide.", "item_img_path" : "https://covers1.booksamillion.com/covers/bam/9/79/824/437/9798244377408_b.jpg", "price_data" : { "retail_price" : "12.99", "online_price" : "12.99", "our_price" : "12.99", "club_price" : "12.99", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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