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E-Commerce Strategy|Sanjay Mohapatra

E-Commerce Strategy : Text and Cases

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Overview

Understanding E-commerce.- Technology of E-commerce.- Web Page Hosting.- Concepts in E-commerce.- Understanding E-commerce Product Design Strategy.- E-commerce and Online Auctions.- E-commerce Strategy.- Channels in E-commerce.- E-commerce Portal Design Strategy.- Future Trend - Social Commerce.- Drivers of Online-selling Diffusion: A Look at Organizational and Environmental Factors Through Time.

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Details

  • ISBN-13: 9781461441410
  • ISBN-10: 1461441412
  • Publisher: Springer
  • Publish Date: August 2012
  • Dimensions: 9.2 x 6.2 x 0.9 inches
  • Shipping Weight: 1.15 pounds
  • Page Count: 262

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