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"item_title" : "Eco-Innovations in Emerging Markets",
"item_author" : [" Pável Reyes-Mercado "],
"item_description" : "Introduction.- Chapter 1 Macro perspectives of Eco-Innovations.- Chapter 2 Research Foundations: Retrospects and Prospects.- Chapter 3 Research Model.- Chapter 4 Research Approach.- Chapter 5 Unveiling Consumer's Insights.- Chapter 6 Driving Change: Converging Business and Policy.- Chapter 7 Challenges Ahead.- Appendices.",
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Eco-Innovations in Emerging Markets : Analyzing Consumer Behaviour and Adaptability
Overview
Introduction.- Chapter 1 Macro perspectives of Eco-Innovations.- Chapter 2 Research Foundations: Retrospects and Prospects.- Chapter 3 Research Model.- Chapter 4 Research Approach.- Chapter 5 Unveiling Consumer's Insights.- Chapter 6 Driving Change: Converging Business and Policy.- Chapter 7 Challenges Ahead.- Appendices.
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Details
- ISBN-13: 9781137587411
- ISBN-10: 1137587415
- Publisher: Palgrave MacMillan
- Publish Date: June 2016
- Dimensions: 8.27 x 5.83 x 0.44 inches
- Shipping Weight: 0.75 pounds
- Page Count: 131
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