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Enjoy Your Stay|Sendpoints

Enjoy Your Stay : Branding for Hospitality

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Overview

As there are more and more choices of entertainment, people's demand for quality relaxing brands increases, which in turn influences people's lifestyle. Brand identity, as a vital marketing strategy, plays an important role in attracting potential customers. Enjoy your Stay--Branding for Hospitality is the sequel to the best sellers-- Communicating Fashion Brand and Delicious Branding. This book focuses on branding for hospitality, presenting excellent brand identity designs of relaxing brands along with their interior design, including hotel, resort, theatre, cinema, spa, golf course, etc, offering illuminating insights and unveiling the stories behind.

Details

  • ISBN-13: 9789881383471
  • ISBN-10: 9881383471
  • Publisher: Sendpoints
  • Publish Date: August 2015
  • Dimensions: 10.9 x 8.3 x 1.2 inches
  • Shipping Weight: 2.75 pounds
  • Page Count: 256

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