{ "item_title" : "6Ps of Essential Innovation", "item_author" : [" Michael McCathren "], "item_description" : "A masterclass in innovation, Six Ps of Essential Innovation is research-backed and actionable information and insight from one of today's most accomplished leaders in the space. Michael McCathren leads the innovation center for a $17 billion privately-held company known globally for its forward-thinking products and services.The book uncovers the innovation shortcomings endemic in many corporate cultures and lays out every step in the path to becoming a resilient, innovative organization.McCathren begins in Section One of the book by profiles each of the six essential Ps through research, case studies, and applications: Perception, People, Philosophy, Process, Place, and Permanence. In Section Two, he goes deeper into two 'super-skills' of truly impactful innovation leaders: the ability to question authority and to spot future growth opportunities. The book also includes an entire section of practical exercises to help readers craft a full blueprint for their role and organization.In reading Six Ps of Essential Innovation, you will gain: Ideas for encouraging innovation across the organizationPractical exercises to manage each piece of the innovation processThe ability to nurture a culture where innovation can take rootConfidence to lead a resilient innovation organizationBy the end of the book, you'll not only have a deeper understanding of what an innovation organization entails, but you'll also have the skills to lead one.", "item_img_path" : "https://covers1.booksamillion.com/covers/bam/9/79/898/609/9798986095516_b.jpg", "price_data" : { "retail_price" : "19.99", "online_price" : "19.99", "our_price" : "19.99", "club_price" : "19.99", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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