{ "item_title" : "Essentials of Clinical Research", "item_author" : [" Prof S. Shobharani", "Prof a Muralidhar Rao "], "item_description" : "Welcome to Essentials of Clinical Research-A comprehensive guide to drug development & Clinical Research, a comprehensive guide designed to illuminate the path through the complex landscape of clinical research. This book aims to serve as a cornerstone resource for students and professionals in the fields of Pharmacy (Pharm.D), Master of Pharmacy (M.Pharm), Bachelor of Pharmacy (B.Pharm), and those engaged in pharmaceutical research.The impetus for this book arises from a need for an integrative understanding of the myriad processes involved in the development of new drugs-from concept through to market. We recognize that while the journey of drug development is exhilarating, it is also riddled with challenges and intricacies that require a thorough grounding in clinical research principles.Each chapter of this book is carefully crafted to guide you through different phases of clinical research, including the design, implementation, regulation, and ethical considerations of clinical trials. Our approach is to provide not only the theoretical foundations but also practical insights and examples that draw on recent advancements and case studies from the field.", "item_img_path" : "https://covers1.booksamillion.com/covers/bam/9/79/889/415/9798894151120_b.jpg", "price_data" : { "retail_price" : "25.00", "online_price" : "25.00", "our_price" : "25.00", "club_price" : "25.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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