{ "item_title" : "Essentials of Effective Communication", "item_author" : [" Kalpana Bhatawdekar", "Shyam Bhatawdekar "], "item_description" : "Communication is one of the most important competencies every human being must continually improve in his various roles- individual, family person, social entity and professional. Every human being communicates a few hundred times or more everyday. Imagine its cumulative negative repercussions if he is not effective doing it. So if one wishes to benefit each time he communicates he has to be really good at it. Therefore a thorough knowledge of Effective Communication becomes imperative. To facilitate gaining the knowledge in this vital subject in the shortest time, authors Shyam Bhatawdekar and Dr Kalpana Bhatawdekar included only the essentials of Effective Communication in the book. The authors are topnotch business executives, successful entrepreneurs, highly sought after business and management consultants, eminent management gurus and scholars, authentic human behavior experts and prolific authors. And so the book becomes an authentic document on the subject.", "item_img_path" : "https://covers3.booksamillion.com/covers/bam/1/54/821/157/1548211575_b.jpg", "price_data" : { "retail_price" : "17.24", "online_price" : "17.24", "our_price" : "17.24", "club_price" : "17.24", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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