{ "item_title" : "The Essentials of Lettering", "item_author" : [" Thomas Ewing French "], "item_description" : "This classic guide to lettering and typography provides step-by-step instruction for students and professionals alike. French covers the principles of designing type, from selecting the right materials and tools to creating dynamic and engaging layouts. With over 600 illustrations, this book is an indispensable resource for anyone interested in the art and science of lettering.This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it.This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work.Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.", "item_img_path" : "https://covers3.booksamillion.com/covers/bam/1/01/938/257/1019382570_b.jpg", "price_data" : { "retail_price" : "30.95", "online_price" : "30.95", "our_price" : "30.95", "club_price" : "30.95", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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