{ "item_title" : "The Executive Speaks", "item_author" : [" Philip Guy Rochford "], "item_description" : "Effective communication skills are vital to any executive's success. The Executive Speaks contains easy-to-follow guidelines that will help you polish your speaking skills and communicate more openly and successfully with employees. The Executive Speaks aims to make you a master communicator by teaching the importance of:- Preparation - A strong opening statement - Choosing your words wisely - Maintaining eye contact - Relating to your audience This easy-to-understand philosophy takes you beyond the technical aspects of effective speaking by leading you to a deeper understanding of your audience. Whether it is a one-on-one meeting with an employee or a presentation to the entire company, an executive must consider the audience's level of understanding. Knowing your audience is key to effective communication. Author Philip Guy Rochford shows you how to improve your communication by polishing your existing skills, increasing your self-confidence, and teaching you ways to overcome nervousness. With its easy-to-follow guidelines, The Executive Speaks makes communicating simple.", "item_img_path" : "https://covers3.booksamillion.com/covers/bam/0/59/533/830/0595338305_b.jpg", "price_data" : { "retail_price" : "14.95", "online_price" : "14.95", "our_price" : "14.95", "club_price" : "14.95", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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