{ "item_title" : "Franchise", "item_author" : [" Mitchell York "], "item_description" : "This book is a must-read for anyone who is considering owning a franchise. Business ownership is a life-changing event that must be carefully considered and this book is a great first step. -Angie Shaw, The Entrepreneur's Source As the American economic landscape shifts, seasoned corporate executives are looking at independent business ownership as a way to secure and control their futures, and franchised businesses are growing in their appeal.But pouring a large amount of money into a franchise does not guarantee success. In this book, you'll find out:How to determine if you can succeed as a franchise owner; What dangerous pitfalls to avoid as a buyer; The potential rewards of owning your own business; Whether or not the numbers make sense; Ways to raise money for your venture; And much moreIf you are tired of the corporate world and want to escape the rat race, then let Mitchell York, a successful franchisee and professional certified coach, guide you through the many steps involved in deciding whether or not to buy a franchise and how to do it right. As the former president of LendingTree Inc. and other major companies, he now owns a profitable and growing franchised business, and he's sharing his secrets for success in Franchise: Freedom or Fantasy?", "item_img_path" : "https://covers3.booksamillion.com/covers/bam/1/44/014/851/1440148511_b.jpg", "price_data" : { "retail_price" : "23.95", "online_price" : "23.95", "our_price" : "23.95", "club_price" : "23.95", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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