{ "item_title" : "From Output to Outcome", "item_author" : [" Colin Koh", "Michael Deng "], "item_description" : "FROM OUTPUT TO OUTCOMEA Blueprint for Manufacturing Executives on the Impact of Industrial AIEvery manufacturing executive faces the same question: not should we adopt AI - but what are we becoming?For forty years, ASEAN manufacturers won by making more, cheaper, faster. AI that only optimizes that game just makes you a better output business. It doesn't change the game.From Output to Outcome makes the case for something else entirely: stop selling units. Start selling guaranteed results - assured uptime, certified yield, contracts backed by performance, not promises.Colin Koh and Michael Deng bring 70+ years of ASEAN manufacturing practice to the architecture behind that shift: data foundations, OT security, vendor governance, board-level oversight, and industry playbooks across semiconductor, EMS, process, and automotive manufacturing.Built for brownfield reality. Not Silicon Valley fantasy.The tools are in this book. The decisions are yours.", "item_img_path" : "https://covers2.booksamillion.com/covers/bam/9/79/818/706/9798187061341_b.jpg", "price_data" : { "retail_price" : "29.90", "online_price" : "29.90", "our_price" : "29.90", "club_price" : "29.90", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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