{ "item_title" : "Fundamentals of Banking and Insurance - Part I", "item_author" : [" Surjeet Kumar "], "item_description" : "Fundamentals of Banking and Insurance - Part I is a comprehensive and thoughtfully structured textbook designed to meet the academic needs of undergraduate students, in accordance with the latest guidelines of the National Education Policy (NEP) 2020. The book offers a foundational understanding of two of the most critical sectors of the financial system-Banking and Insurance-making it an essential resource for students pursuing courses in Commerce, Management, Economics, Finance, and allied disciplines.In the context of today's dynamic financial environment, possessing a sound knowledge of banking and insurance has become indispensable. This textbook has been carefully crafted to provide students with conceptual clarity, theoretical grounding, and practical insights, ensuring a well-rounded approach to learning. The content is systematically organized, progressing from basic concepts to more advanced themes, helping students build a coherent understanding of the subjects.Features of the Book: Curriculum-Aligned Content: Developed in line with the undergraduate syllabi prescribed under NEP 2020, making it suitable for students across universities and colleges in India.Clear and Accessible Language: Concepts are explained in a lucid and student-friendly manner to facilitate comprehension for readers at all levels.Comprehensive Coverage: The book covers essential topics in both banking and insurance, offering a balanced approach to theory and practice.Contemporary Relevance: Real-life examples and illustrations have been incorporated to connect theoretical learning with modern financial practices.Pedagogical Aids: Each chapter concludes with summaries, key terms, and review questions to reinforce learning and encourage critical thinking.Skill-Oriented Approach: Designed to help students develop analytical skills, conceptual clarity, and a practical understanding necessary for both academic excellence and professional competence.", "item_img_path" : "https://covers2.booksamillion.com/covers/bam/9/79/823/152/9798231529681_b.jpg", "price_data" : { "retail_price" : "9.00", "online_price" : "9.00", "our_price" : "9.00", "club_price" : "9.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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