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Generation Z|Corey Seemiller

Generation Z : A Century in the Making

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Overview

Drawing from studies with higher education research institutions, market research firms, and industry leaders, this is the authoritative defining work on Generation Z that market researchers, consumer behaviour specialists and employers sorely need - and is a fascinating read for anyone interested in the sociology of generations.

This item is Non-Returnable

Details

  • ISBN-13: 9781138337312
  • ISBN-10: 1138337315
  • Publisher: Routledge
  • Publish Date: November 2018
  • Dimensions: 9.3 x 6.3 x 0.9 inches
  • Shipping Weight: 1.45 pounds
  • Page Count: 322

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