{ "item_title" : "Gig to Growth", "item_author" : [" Engr Rajib Mazumder "], "item_description" : "The world of work has undergone a seismic shift. Remember the days when a career meant a single employer, a pension plan, and a predictable trajectory? Those days aren't entirely gone, but they're rapidly becoming a nostalgic memory for a growing segment of the workforce. We've entered the age of the gig economy, and it's not just a trend - it's a fundamental reshaping of how we define work, earn a living, and, crucially, build businesses.This isn't merely about driving for Uber or delivering meals. The gig economy encompasses a vast spectrum of skills, services, and expertise, from freelance writing and graphic design to software development, virtual assistance, and even specialized consulting. It's a landscape populated by individuals who are, at their core, entrepreneurs - even if they haven't realized it yet.But why is this happening? What's driving this mass exodus from traditional employment to the world of independent work?", "item_img_path" : "https://covers1.booksamillion.com/covers/bam/9/79/834/933/9798349334092_b.jpg", "price_data" : { "retail_price" : "18.99", "online_price" : "18.99", "our_price" : "18.99", "club_price" : "18.99", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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