Growing Business Innovation : Creating, Marketing and Monetising IP
Overview
Unlock the secrets to business growth through strategic innovation and intellectual property management.
Growing Business Innovation guides directors and corporate officers on a journey from research to marketable product, emphasizing the creation, management, marketing, and monetization of intellectual property. Learn how to navigate technical advances, new products, and evolving markets to achieve sustainable business growth. This guide provides actionable insights for success-driven businesses with defined innovation objectives.
Discover how to leverage intellectual property, navigate venture capital, and implement effective business plans. Maximize your company's potential in today's competitive landscape. This is your essential resource for transforming innovation into tangible assets and lasting success.
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Details
- ISBN-13: 9781787198937
- ISBN-10: 1787198936
- Publisher: Legend Business
- Publish Date: May 2018
- Dimensions: 9.6 x 7.4 x 0.6 inches
- Shipping Weight: 1.15 pounds
- Page Count: 250
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