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Overview

Great ideas often come from a simple spark: Two young business executives, tired of clunky, oversized luggage, decide to build a better suitcase (Away). A former Buddhist monk decides the very best way to spread his mindfulness teachings is by launching an app (Headspace). A business school student designs a website to purchase tailored clothes online (Stitch Fix). Award-winning journalist and NPR host Guy Raz has interviewed more than 200 highly successful entrepreneurs to uncover amazing true stories like these. In How I Built This, he shares tips for every entrepreneur’s journey: from the early days of formulating your idea, to raising money and recruiting employees, to fending off competitors, to finally paying yourself a real salary. This is a must-read for anyone who has ever dreamed of starting their own business or wondered how trailblazing entrepreneurs made their own dreams a reality.