{ "item_title" : "How Much Should I Charge?", "item_author" : [" Ellen Rohr "], "item_description" : "Are you pulling your selling prices out of thin air? Do you call your competitors and pretend to be a customer to find out how much they charge...and then charge the same thing? Get Real! How Much Should I Charge? shows you how to price your services so you'll make money-as much money as you want-on every job! Forget what the market will bear! To heck with the going rate! Learn a super simple formula for creating a selling price. Make sense of budgeting and sales forecasting. Do what you love . . . and make lots of money!It's easy, it's fun...it's basic accounting!", "item_img_path" : "https://covers2.booksamillion.com/covers/bam/0/98/458/762/0984587624_b.jpg", "price_data" : { "retail_price" : "14.95", "online_price" : "14.95", "our_price" : "14.95", "club_price" : "14.95", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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