{ "item_title" : "How They Sold In 1938", "item_author" : [" Bob Oros "], "item_description" : "Thirty-five years ago I discovered a 1938 sales manual written right after the Great Depression in the mid 1930s that revealed a step-by-step plan resulting in a 500%% sales increaseYou are about to become a MASTER IN THE ART OF SELLING... All the confusion and conflicting information that you have learned about selling will fade away and you will be able to start selling with surgical precision. The way we do business has certainly changed from what it was a century ago, however, the selling techniques are EXACTLY THE SAMEThe only problem is there are too many WELL MEANING EXPERTS telling us that everything is different. That we have to change with the times. Instead of constant change what if you could find certain selling techniques that are timeless and by perfecting them in yourself you would be a true master of selling?", "item_img_path" : "https://covers4.booksamillion.com/covers/bam/1/30/052/303/1300523034_b.jpg", "price_data" : { "retail_price" : "19.00", "online_price" : "19.00", "our_price" : "19.00", "club_price" : "19.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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