{ "item_title" : "How to Write a Business Plan", "item_author" : [" Kyle Allison "], "item_description" : "Essential guide to writing the business plan that will transform your idea into reality. Creation of a blueprint for strategies and goals will become a critical management tool for the present and future of your business giving you a detailed written plan allowing others like possible partners and investors to see your vision and specifics of the potential. Author, professor, senior executive, and business consultant Dr. Kyle Allison uses his 20 plus years of multi-faceted knowledge and real-world experience to give you succinct need-to-know facts in our famous QuickStudy format that offers more quality answers per page than any other source. The value of this knowledge at this reasonable price is unmatched as a good business plan can be the gateway to a new business and life, with you as the boss.6 page laminated guide includes:Essential Steps & Parts of the PlanDefining Goals & MetricsFront MatterExecutive SummaryFeaturesBest ApproachDefining the Right Business TypeManufacturing BusinessRetail BusinessService BusinessLegal StructureGeneral PartnershipLimited PartnershipCorporationLocationProcessStage of DevelopmentProduction ProcessEnvironment & MarketCompetitive AnalysisCustomer AnalysisIndustry AnalysisCompetitive StrategyPriceProduct/Service StrategiesSales & Distribution Plan (Placement)PromotionFinancialsBalance SheetIncome StatementStatement of Cash FlowExpenses & Expense ManagementAnalysisTechnology AssessmentRole in Business PlanningComprehensive AssessmentGlossary", "item_img_path" : "https://covers3.booksamillion.com/covers/bam/1/42/325/081/1423250818_b.jpg", "price_data" : { "retail_price" : "7.95", "online_price" : "7.95", "our_price" : "7.95", "club_price" : "7.95", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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